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MAIRE TECNIMONT

A corporate document to showcase the company purpose

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Brief

For Maire Tecnimont, an international leader in engineering mainly in the hydrocarbon sector,  the new edition of its annual “Facts & Figures” document needed to go beyond a simple snapshot of the business and express the strong evolution of the Group’s technological and business vision.

Titled “Processing energy”, the editorial processes needed to engage all those involved in the group’s most challenging projects in remote areas of the globe.

Our work

Notwithstanding the COVID-19 lockdown we were able to work alongside the company’s CEO and his communication staff adapting our process to the day-to-day challenges that emerged. We successfully found solutions not only to keep a smooth organizational process but also to adapt the group’s message, all while the whole global market context was changing rapidly.

The drafting of the document represented the right occasion to re-think Maire Tecnimont’s purpose, vision and mission, which formed the main pillar of Processing Energy.

We took over the graphic and narrative concept and the first draft of the texts as well as the final print layout.

Result

The document was well received by both the Group’s management and other stakeholders. Processing Energy was distributed across the world reaching clients and employees wherever they were – they were the true protagonists of this edition.